TY - JOUR 
A1 - Martínez León, Inocencia María
AU - Ruiz Mercader, Josefa
AU - Martínez León, Juan Antonio
T1 - The technological tools that facilitate the organizational learning
Y1 - 2007
UR - http://hdl.handle.net/10317/902
AB - The objective of this research is to demonstrate that information technologies (ITs) are tools of organizational
learning, which generate better managerial results in the future. Therefore, they help to the creation of competitive
advantage.
These evidences are gotten measuring the disposition and tools’ use of the organizational learning and
contrasting a series of relative hypothesis to their significant influence on the economic results - net profit and
sales volume - and operative; using for it the ANOVA analysis.
At the moment, a shortage of remarkable researches identifies which tools facilitate the organizational learning
process. Neither scales to measure their use and their effect in the managerial results has been identified. This
situation justifies the first objective of this investigation: to develop a reliable and valid scale of measure that
allows establishing an index to value the level of tools’ use that facilitates the organizational learning. The
methodology proposed by Malhotra (1999) has been used for this purpose. Initially, the considered tools have
been the intranets, Internet, databases, electronic mail, chat, groupware, simuworlds and videoconference.
After the development of the methodology, an index of measure of the tools’ use that facilitates the organizational
learning has been created. This index is formed by 13 items, distributed in three subindexes. The value of the
index has oscillated between 0 and 10.9. The maximum could be 13. The average value is 7.5. And, the
companies use 60% of the considered instruments in this study.
A similar analysis has been developed for each one of the mentioned subindexes. The subindex of database’s
use is the highest, and then we can conclude that these tools are broadly used for the internal management. The
second in importance is the subindex relative to Internet, because it allows to contact with current and potentials
clients, suppliers and sector associations; while the electronic mail is fewer used proportionally, since its use
decreases when the communities are not linked with the company (potential clients mainly).
Once developed the index of tools’ use and organizational learning, our second objective has been to contrast its
positive effects in the results of the company (financial as operative). The developed analyses show that the
organizations that use Internet get worse net profits and bigger operative results. Also, those companies that use
more databases tools reach bigger sales volumes and operative results. And finally, the results exhibit that the
use of the electronic mail increases the sales volume.
KW - Organización de Empresas
KW - Aprendizaje organizacional
KW - Herramientas
KW - Tecnologías de la información financiera y los resultados
KW - Ventaja competitiva
KW - Organizational learning
KW - Tool
KW - Financial information technology and result
KW - Competitive Advantage
LA - eng
PB - International Association of Technology, Education and Development  (IATED)
ER -